E-commerce has seen a great upsurge in recent years around the globe and the tremendous ‘supply & demand’ role has got the industry to the pinnacle. At this point of booming, a new term has coined ‘omni channel or multichannel e-commerce’ by successful global players. The strategy has quite been proven not only successful but great to target mass other than your target. So, it is great for the sake of brand recognition according to bullet theory and future transformation as well.
It is very important to know how keywords work on Amazon product listings. Amazon is a competitive marketplace and securing a top slot in the keyword game will give you an edge over the competition. The merchant words help the seller understand what the buyer is searching for on Amazon. Thus, it is important to learn all facts related to search term optimization for Amazon Seller Central.